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Web performance is a critical issue today for any enterprise conducting business over the Internet, intranet or extranet. Interruptions or slowdowns in Web application performance lead to lost customers, revenue and employee productivity.
According to a recent report published by Zona Research, over $25 billion per year in potential lost revenue is due to unacceptable download speeds and transmission errors under load, resulting in the abandonment of online transactions by users.
Large public fiascoes such as those experienced by Victoria’s Secret, Toys-R-Us and eBay, which resulted in the lost of millions of dollars in potential sales and market capitalization, have made businesses today acutely aware of the need to maintain optimal application performance to prevent loss of revenue and market share.
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In addition, for enterprises deploying intranet and extranet solutions there is a growing need to replace expensive and time consuming manual business processes with automated, Web-enabled applications. Optimizing the performance of these business critical applications ensures employees are able to complete tasks more efficiently and communicate with customers and suppliers more effectively.
In a tight economy, companies across the board are seeking new ways to reduce IT project costs by optimizing existing IT investments. Up to 70 percent of performance bottlenecks that are identified on live production systems can be resolved by software optimizations alone. Performance testing enables organizations to uncover software optimization opportunities and significantly reduce development time and deployment costs.
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